LIMOS THAT FLY
What’s next, Limos that fly? The limousine industry is constantly evolving. With technology changing everyday, you never know what the next new craze may be. Although the stretch limo has seen its fair share of changes, the demand from customers has remained at an all time high.
CHANGES IN MANUFACTURING
Technology has played a major role in the development of new methods for stretching limos. Several manufactures have access to complex machinery such as laser cutters, computer operated CNC machines, press brakes and much more. These tools allow manufactures to keep the original straight lines of any vehicle they are converting. Enhancements in paint materials, chemicals and specialty tools have allowed for picture perfect paint jobs along with new LED lighting systems which allow for a more brilliant interior. Stronger and more durable vinyls have made life in the limo business much easier due to everyday wear and tear. What use to be an American dream, has quickly moved into the global market.
H2 HUMMER
CHANGES IN CUSTOMER DEMAND
Wedding parties just seem to get bigger and bigger every year…and so do the limos they need to get them around. It’s the new norm. The bigger the limo, the more potential money a company can make. It’s not just the wedding market pushing the envelop. Bigger parties can be found during prom season, club outings and corporate functions. The emergence of the Exotic Limo has also forced major changes in the limo business. Nowadays it’s common to find a Hummer limousine or crazy stretch limo with a Jacuzzi somewhere on TV.
CHANGES IN MARKETING
Once-upon-a-time there was this thing called a phone book. It was way over-priced, 200lbs and never up-to-date. Unfortunately at that time, it was the only thing around that could get the message out clearly. My how times have changed! The internet has flipped the world of limo advertising upside down. If you are not on the web or don’t have a website, the chances are you won’t be around for much longer if you own a limo company. Although the internet is the new leader for marketing, it can still be a tricky and costly environment. Now with pay-per-click opportunities and organic competition, it can be a full-time job to position your stretch limo business in front of an audience.
